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WTF News Episode 3

Your ABM Is About to Break - Is Your Team Ready?

LinkedIn Just Blocked Apollo.io & Seamless.ai: Is Your ABM Strategy Next?

Is the ABM Data Apocalypse Here? LinkedIn's crackdown on lead-gen tools is shaking up B2B sales. Learn how to future-proof your marketing team with first-party data strategies and the right hires, before it's too late!

Urgent Question: If you rely on LinkedIn for sales, lead generation, prospecting, or automation, this could change everything.

🗓️ March 25 @ 10:00 AM PT

Register Now

WTF News Guests Who Made an Impact

Andy Pearson

(VP of Creative @ Liquid Death)

Timothy Davidson

(VP of Marketing @ B2B Rizz)

Mark Kilens

CEO and Co-founder of TACK

Sophie Miller

Director @ Pretty Little Marketer

Scott Brinker

VP Platform Ecosystem at HubSpot

Sam Kuehnle

VP Marketing @Loxo

Meet the Experts

Ketan Pandit

Fractional CMO & Marketing Advisor (ex-CleverTap, ex-Zuddl)

Allison J. Snow

CMO (ex-Bizzabo, ex-Definitive Healthcare, ex-Demand Spring)

Shailesh Hegde

WTF News Host & CEO, Hubilo

What You’ll Walk Away With

What you'll learn

➡️ URGENT ABM Pivot: How to adjust your ABM strategy today as LinkedIn restricts third-party data access. (Allison reveals actionable alternatives!)

➡️ The REAL ABM Definition: Is ABM just "good B2B marketing" in disguise? (We're tackling the hype!)

➡️ Intent Data Trap: Is your reliance on intent data a strategy...or a ticking time bomb? Learn the metrics that actually matter.

➡️ Scaling Your Team: Ketan's exact framework for building high-performing marketing teams at every revenue stage.

➡️ Hiring Secrets: Are you making these critical mistakes with your first marketing hire?

Who Should Watch?

➡️ B2B Marketers whose ABM strategy relies on LinkedIn data tools and automated outreach.

➡️ Founders making critical first marketing hires and worried about wasting money.

➡️ Marketing leaders looking to optimize their team structure and get real ROI from ABM.

➡️ Anyone wondering if they're throwing money at ABM without seeing results.

What you'll learn

Is it even WTF News if you don’t leave with freebies?

Attendees get exclusive hiring templates, first-party data collection playbooks, and a "LinkedIn Data Apocalypse Survival Guide" you won't find anywhere else.

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